STRIPMALL
SENIOR ART DIRECTION THESIS 2022
SOFIA PETERSON
︎︎︎
︎IT TAKES A COMMUNITY OF ARTISTS
︎TO CHANGE HOW WE COLLECT THE WORLD
STRIPMALL
Sofia Peterson’s art direction and branding senior thesis analyzes modern American consumerism in the art world through a contemporary lens of “sustainable consumption”.
Through hosting and branding small art markets, I analyzes how individuals select and value items with no inherent “use”; items that are sentimental and designed to serve a intellectual purpose.
︎ABOUT STRIPMALL
Researching micro-ecosystem of artist based events and the objects circulated within the communites recorded have resulted in a verity of graphic and physical material, including the STRIPMALL
objects, zine, brand, and events.
This thesis concluded in a archive collection of contemporary objects made by both Pratt students and artists working in NYC and Chicago.
This thesis ultimately stands as a record of modern consumerism in the art community, and can be applied to larger examples of consumerist culture in corporate settings, particularly in the advertising and marketing sector.
︎FEATURED CREATORS
LUBOV GALLERYASTRID ︎ TERRAZASANDRE ︎ THOMPSONANNA ︎ PEDERSON
ALLY BOARVI ︎ SULOVARI ︎ BRANDON MORRIS ︎ CLARE KOURYCLIO ︎ GALEACAMILLE GARCIADANIEL ︎ STROHGIACCONIGIAMIGUARDIAN ︎ ANGEL SCHOOLHALEY ︎ JANECYKHAGSTONE ︎ HOLLYWOOD LOWBRO ︎ FUNW.WORLD PETRICHOR︎ COEUR FLEUR ︎ ISABELLA KRESSINKNIT ︎ BODYMAEVE COUGHLIN ︎ MIMI BHAK︎ MADDIE GOURNAY - SMALLEST ANIMAL ︎ NORA IZU ︎ SEVER STUDIO ︎ NUMBERS MAG ︎ KYLE WAINWRIGHT ︎ PUER PARASTIUSRAMON ︎ RIVERASHAME ︎ SHOPPESHAINA TABAKTIBBY - STOMACHE OF YOUR DEAD SOULMATEVENICEW ︎ RENMEI YUKI ︎ GRAYSAMMIE ANSELMO ︎ STEPHANIE BLACKBURN ︎ SARAH SHIKAMA ︎ OLIVE WOODWARDFIRPAL ︎ JAWANDASHAY GALLAFEAR ︎ SAFEEVE CLARKSIMONE CAVENAGHI FINLEY ︎ SEXTONANNIE MACKINNONBILL ︎ HARVEYJENNY ︎ COLLINSLOLA DEMENT ︎ MYERSMOONNATHAN HOYLESTEPH ︎ LINNVIVIAN XUALYSSA GILLIESARNE ︎ ASAUMIELIZABETH ︎ MASTERMANJESSE WARDKC
︎ LAMBERTLAINE BOLTELORI-MAY ORILLOTAYLOR ︎ RADELIAMIMI BAHKHALEY ︎ JANYCEKTHEA SUTHERLANDVINCENT ︎ GUERRERO JRNAT ︎ CORPEANNAJONOSARAH SHIKAMAHOLACONEJALEANDER ︎ CAPPUOZZOMEG ︎SUPERSTAR PRINCESS
︎JOE VAN ︎NOAH DILLON
︎COPYRIGHT 2022
THANK YOU
(COMING SPRING 2022)